Personalisation is a great way to get people to engage with a service/feature. How could Spotify use personalisation within a new feature to encourage people to engage with their podcasts?
Over lockdown, we didn't have many plans or things to prepare for and now things are opening up again, we're a little out of practice.
Introducing Spotify Preparations, the feature that helps you to prepare for important events.
A walk through of the user experience. A job interview example.
I worked with the lovely Clara Zo'o on this brief.
This brief was set by AKQA.